Over the past few years, Trivia Crack has become a sensation. Here are five lessons any startup can take away from Trivia Crack’s wildly successful rise to the top.Read More
A startup team can triple overnight, which means strange faces can overrun a once small, intimate group. Strong teamwork usually results in more productivity, so startups should try to carve out time for team building exercises. Of course, startups don't want to break the bank on non-essential tasks, so team building usually gets pushed aside.Read More
Most startups want to make some noise about their company, and PR is a great way to do that. But, reaching out to reporters and contacting members of the media isn't always easy. Check out our SlideShare with five PR hacks that can help grow your startup, even if you're on a budget.Read More
Raising startup funding in Latin America is hard. Raising over $1 million is even more difficult. But it’s not impossible. We gathered some of the pitch decks that Latin American startups created and used over the years on the road to successfully securing capital for their ventures.Read More
Public Relations people have to follow certain rules when pitching. Journalists receive, on average, 50-100 press releases every week, so PR tactics need to stand out (in a good way). Whether your startup has a hot new feature or your company has some big news, you want reporters to cover the story.
Here are rules to follow that journalists will appreciate from A to Z.Read More
When trying to grow your startup, building a content marketing strategy that actually delivers results can be challenging. Here’s why your startup shouldn’t ignore content marketing in 2017.Read More
When done right, content marketing can not only help build brand awareness but also generate leads when you’re on a budget and have limited resources. Content marketing can also help nail down your company’s message, and communicate it through the right channels to the right audiences.
So how do you know if your startup is ready to move forward with a content marketing campaign? Here are the signs:Read More
After years of working with startups launching their ventures in the US, the same question always arises: “How can I get media coverage for my startup?” It’s a great question, and there are many ways your startup can get the credible media coverage you desire with little to no marketing budget. Here’s everything you need to get started.Read More