You need access to crucial resources if you’re going to turn a small startup into a thriving business. While you may be able to reach a certain stage of growth from your home office, eventually, you’ll need space to accommodate a larger team.Read More
You’ve spent months developing a product that solves a complex financial problem. You know that hundreds, maybe even thousands, of people could benefit from your solution, if only they knew about it. Your early users are spreading the word to their close friends and family, but it probably won’t be enough to help you scale.
If you’ve assumed digital marketing isn’t for you because fintech is not a “sexy” industry, think again.Read More
Having a robust content marketing strategy is vital to gain new leads and generate more traffic to your site. Whether searching on mobile or desktop, your customers are going to see your website and social channels first.Read More
A startup team can triple overnight, which means strange faces can overrun a once small, intimate group. Strong teamwork usually results in more productivity, so startups should try to carve out time for team building exercises. Of course, startups don't want to break the bank on non-essential tasks, so team building usually gets pushed aside.Read More
Are you looking to get into a top startup accelerator program? Check out our new accelerator application services.Read More
Most articles that give startup advice reflect on great work from mostly male historical figures and entrepreneurs, and what’s lacking right now is the world of advice from strong female figures. So following the historical moment happening in the US right now, let’s reflect on 5 things startups can learn from female suffragist, Elizabeth Cady Stanton.Read More
There are other startup hubs in the US that can be just as conducive to your business’ growth if not more because when it comes to other locations, the risks come at a lower cost and the gains can frequently be more stable. So let’s take a look at some solid, lucrative locations for your startup to call home, other than Silicon Valley.Read More
Now that we have become more connected, it’s common that a startup may not exactly have a home base: One founder could be in South America while the other lives in Europe and the product targets the US. There are a vast number of benefits to having a global team - and a global idea - but staying in the startup game can be even harder from outside of the US. Here are 5 reasons why global startups become part of that 90%.Read More
Mobile marketing may not be the first thing you think of when you contemplate the of necessities for your startup. Due to limited funds and resources, your startup must take unique approaches when investing in your product, marketing, branding, and customer service. But as a startup business owner, you have to be extremely creative, crafty, and forward-thinking to set yourself apart from the competition in your marketplace. This is why mobile marketing is such an instrumental tool for startup businesses. It gives your startup a distinctive edge with audiences; it can be cost effective and not as time consuming as you might think.Read More
Women in technology is an often talked about topic as each year the big technology companies (Google, Microsoft, Apple) report abysmal numbers of women in technology and leadership positions. CNET breaks down last year’s numbers noting that women make up 51% of the population and 59% of the workforce but a staggering 30% of jobs in the technology sector. When it comes to leadership roles, these numbers get even smaller, begging the question why don’t women have more of a role in technology?Read More
Expanding to the US is a big step for any startup -- and a big risk. Many startups fail to make this jump for a number of reasons: failure to find their target market, lack of resources, lack of investors, etc. For companies who have yet to make the leap, you have the opportunity to learn from your past, failed competitors and the time to properly evaluate your company to see if you're ready for the big move. Here are some ways to know that your startup is ready to launch in the US.Read More
For anyone thinking about launching their startup in the United States, the unfortunate truth is that the visa can be a pain. From paperwork to waiting times, navigating the US visa process isn’t easy. However, with changing landscapes and the rise of the entrepreneur, lawmakers in the US are quickly trying to change the system to get more bright minds in the country.
As of now, there are a few different ways to go to the United States. Bear in mind that each of these visas has special requirements and some do and don’t allow you to actually work while in the country.
In order to find out which visa is right for you, check out this infographic and learn more below about each type of visa.Read More