As a startup, you know you should be using social media to reach your audience and interact with customers. But are you using the available platforms to their full potential? Here are 35+ statistics to show you the power of social media for your brand.Read More
You’ve spent months developing a product that solves a complex financial problem. You know that hundreds, maybe even thousands, of people could benefit from your solution, if only they knew about it. Your early users are spreading the word to their close friends and family, but it probably won’t be enough to help you scale.
If you’ve assumed digital marketing isn’t for you because fintech is not a “sexy” industry, think again.Read More
Mobile marketing may not be the first thing you think of when you contemplate the of necessities for your startup. Due to limited funds and resources, your startup must take unique approaches when investing in your product, marketing, branding, and customer service. But as a startup business owner, you have to be extremely creative, crafty, and forward-thinking to set yourself apart from the competition in your marketplace. This is why mobile marketing is such an instrumental tool for startup businesses. It gives your startup a distinctive edge with audiences; it can be cost effective and not as time consuming as you might think.Read More