Raising startup funding in Latin America is hard. Raising over $1 million is even more difficult. But it’s not impossible. We gathered some of the pitch decks that Latin American startups created and used over the years on the road to successfully securing capital for their ventures.
If your startup is preparing a pitch deck to present to investors, or just curious to learn more about some of the most successful companies in the region, there’s plenty of unique insights in these pitch decks that can help any company launch in the region.
But before we get into the pitch decks, it’s important to discuss what the goal of a pitch deck should be, and what goes into creating a good one.
Why a pitch deck matters
The goal of your pitch deck is not to answer all possible questions, but to open investors minds and give them a clear vision of the future of your company.
What your pitch deck should include
Your pitch deck should get investors excited to learn more about your company. A good pitch deck usually includes the following:
Your Vision/ Elevator Pitch: One line summary that incorporates your mission and product/service. Keep it short and memorable!
Your Traction: Timeline and milestones of your company to date. This could include growth metrics, relations with press and partnerships, customer successes and testimonials.
The Market Opportunity: Define your market, total market size, your customer niche.
The Problem + Current Solutions: Define what your company serves to address and what sets it apart from existing solutions.
Your Product/Service: More detail, images, and visual aids to describe your solution.
Your Marketing and Growth Strategy: How are you planning on getting customers’ attention and what will your sales process look like?
Your Team: Why are you and your team the right people to build and grow this company? Showcase the key team members, their successes (past and present), and your key expertise.
Company Financials: Add in any charts to show sales, total customers, total expenses, and profits. Numbers are powerful.
Your Competition: Explain how your company fits into the competitive landscape. More importantly, explain how it is different and will be more disruptive in the market.
Investment Expectations: Why you need the amount of money you are asking for and how you plan on using the money.
In addition to including all of the information above, here are a few tips to make your presentation memorable, and most importantly, remarkable.
How to make your pitch deck stand out
- Keep it short, sweet, and concise. Focus on a simple storyline with strong supporting details.
- It’s okay to reflect your company’s style and attitude in your presentation.
- Emphasize the strengths and talents of your team.
- Lay out your revenue model in the simplest possible way.
- Add a summary at the end to highlight all the key points and conclude with a concise statement that the investors can remember.
Here it is! These are the pitch decks of some of the most successful Latin American startups.
Description: Simplifying the way Brazilians ship their stuff.
Funding raised to date: $4.23 M
Putting together concise, informative copy for your pitch deck can be challenging, especially if your native language is not English. But we can help! We’ve helped dozens of startups in Latin America improve their pitch decks and presentations for events and investor meetings. If you’d like to learn more about how we can help your company create a quality pitch deck, enter your email address below or fill out our contact form and we’ll be in touch!
A special thanks to all the startups who made and released these awesome resources for free on Slideshare.net.